January 15, 2016
FOR IMMEDIATE RELEASE
Contact: PACER Center 952-838-9000, 800-53-PACER
SQUARE ENIX PARTNERS WITH PACER’S NATIONAL BULLYING PREVENTION CENTER
LOS ANGELES (January 13, 2016) - To celebrate everyday heroes standing up against bullying, LIFE IS STRANGE™ publisher, Square Enix®, has partnered with PACER’s National Bullying Prevention Center (NBPC) for a special community donation challenge.
The team behind LIFE IS STRANGE and PACER encourage their communities to use the hashtag #EverydayHeroes to share their stories about overcoming adversity, standing up for what’s right, helping a friend in need, and more. For every post using the hashtag #EverydayHeroes from January 13 to January 19th, Square Enix will make a donation to PACER’s National Bullying Prevention Center. To highlight the heroes all around us, these stories will also be featured online at everydayheroes.lifeisstrange.com.
To introduce this partnership, Square Enix has created a video, voiced by Ashly Burch (award-winning voice actress behind Chloe in LIFE IS STRANGE). That video can be viewed on YouTube [here].
For more information about the promotion, visit: everydayheroes.lifeisstrange.com or about PACER’s National Bullying Prevention Center, visit: PACER.org/bullying
The award-winning episodic series developed by DONTNOD, LIFE IS STRANGE follows the story of Max Caulfield, a photography senior who discovers she can rewind time while saving her best friend Chloe Price. The pair soon finds themselves investigating the mysterious disappearance of fellow student Rachel Amber, uncovering a dark side to life in Arcadia Bay. Meanwhile, Max must quickly learn that changing the past can sometimes lead to a devastating future. The LIFE IS STRANGE: Limited Edition complete season box will launch January 19th for PlayStation 4 and Xbox One.
About Square Enix, Inc.
Square Enix, Inc. develops, publishes, distributes and licenses SQUARE ENIX, EIDOS® and TAITO® branded entertainment content throughout the Americas as part of the Square Enix Group. The Square Enix Group operates a global network of leading development studios and boasts a valuable portfolio of intellectual property, including: FINAL FANTASY, which has sold over 110 million units worldwide; DRAGON QUEST®, which has sold over 66 million units worldwide; TOMB RAIDER®, which has sold over 45 million units worldwide; and the legendary SPACE INVADERS®. Square Enix, Inc. is a U.S.-based, wholly-owned subsidiary of Square Enix Holdings Co., Ltd.
More information on Square Enix, Inc. can be found at http://na.square-enix.com/.
About PACER’s National Bullying Prevention Center
Founded in 2006, PACER’s National Bullying Prevention Center actively leads social change, so that bullying is no longer considered an accepted childhood rite of passage. PACER provides innovative resources for students, parents, educators, and others, and recognizes bullying as a serious community issue that impacts education, physical and emotional health, and the safety and well-being of students. PACER offers tools to address bullying in schools, the community, and online. For more information, visitPACER.org/bullying or call (952) 838-9000 or (888) 248-0822 (national toll free).
LIFE IS STRANGE © 2016 Square Enix Ltd. All Rights Reserved. DRAGON QUEST, EIDOS, , FINAL FANTASY, LIFE IS STRANGE, SQUARE ENIX, the SQUARE ENIX logo, SPACE INVADERS, TAITO and TOMB RAIDER are registered trademarks or trademarks of the Square Enix group of companies. All other trademarks are properties of their respective owners.
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